Working with Le Claires
Commercial thinking, marketing expertise and practical support
Le Claires helps independent and founder-led businesses make better commercial decisions, strengthen the parts of their business that matter and turn good thinking into practical progress.
Based in Cambridge and working with businesses locally and further afield, we bring together commercial thinking, marketing expertise and practical digital support. The work is shaped around what your business genuinely needs, rather than a predetermined package or list of deliverables.
Two ways to work with us
Digital Foundations
A focused project designed to strengthen an important part of your business.
Digital Foundations is for businesses facing a defined challenge, change or opportunity. That might mean creating a stronger website, clarifying your positioning, improving your email marketing or putting the right digital systems in place.
We begin by understanding the business, identifying what will make the greatest difference and building the project around that.
Thrive
Ongoing commercial, marketing and practical support that evolves with your business.
Thrive gives you experienced people to think alongside you, help establish the right priorities and deliver the work needed to move them forward. It is designed for businesses that need more than occasional advice but do not necessarily need, or want, a large internal team.
Who we work best with
We work primarily with independent companies and founder-led businesses that have already built something worthwhile and want to make it stronger.
You may be a particularly good fit if the business is growing or changing, you are facing decisions that are difficult to make in isolation, or your current marketing and digital presence no longer reflect the quality of the company you have become.
You do not need to arrive with a perfectly formed brief. Part of our role is helping you understand the real problem, establish what matters most and decide what should happen next.
How we work
You work directly with experienced people who take the time to understand your business, your customers and the commercial realities behind the work.
We are honest about what we think, practical about what is achievable and careful not to recommend work simply because we can sell it. Sometimes that means building something new. Sometimes it means improving what is already there. Sometimes the most useful contribution is helping you decide what not to do.
We work with a relatively small number of businesses at a time, allowing us to remain close to the work and responsive as priorities change.
Digital marketing services for independent businesses
Our digital marketing services span websites, Shopify, email marketing, social media, customer experience and ongoing commercial support. Rather than treating these as disconnected activities, we identify what your business needs now and build the right programme of work around it.
Not sure which route is right?
You do not need to choose between Digital Foundations and Thrive before speaking to us. Tell us what is happening in the business, and we will help you work out whether there is a useful next step.
Frequently Asked Questions
Let's work out what comes next.
No detailed brief required.
Just tell us where you are today.