Industry News
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How Local Merchants Can Compete in a Digital World
Introduction:In today’s fast-paced, online-first economy, local merchants often feel overshadowed by eCommerce giants. But with the right strategies, small businesses can carve out their own space and thrive. At Le...
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The Power of Email Marketing for Customer Retention
Introduction:Did you know that retaining a customer is five times cheaper than acquiring a new one? Email marketing is one of the most effective ways to keep your customers engaged...
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Why Storytelling Is the Future of Digital Marketing
Introduction:In a world of endless options, customers are drawn to brands that connect on a personal level. Storytelling isn’t just for entertainment; it’s a powerful tool to build trust and...
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Le Claires: A Personal Approach to Business Growth
From Big Brands to Local Growth That Matters Le Claires was founded by Dominic and Holly - a Cambridge-based pair with deep experience in eCommerce, digital strategy, and brand growth....
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Why Your eCommerce Needs a #CommerceShift
In today’s rapidly evolving eCommerce landscape, businesses can no longer rely on traditional methods to stay competitive. Enter the #CommerceShift—a game-changing approach designed to help brands pivot towards future-ready strategies.
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Building the Ideal Tech Stack for eCommerce Growth with LeClaires Digital
As an eCommerce brand, your tech stack plays a critical role in determining the efficiency, scalability, and success of your operations. From customer acquisition to retention and growth, having the...
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How Acquisition, Retention, and Growth Drive Success for eCommerce Brands
In today’s fast-paced digital marketplace, eCommerce brands must do more than just attract new customers—they need to keep them engaged and continually increase their lifetime value. This is where a...
